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What Management Must Decide Before IT Budgets Disappear

The Wave of IT Budget Cuts Is Coming

With growing economic uncertainty, many companies are reassessing their IT budgets. In management meetings, it’s not uncommon for next year’s IT investments to be frozen under the simple directive of “cost reduction.”

However, the real question is: “Which IT budgets should truly be cut?” A blanket reduction will only lead to significant problems down the line.

This article outlines the essential points management must consider before IT budgets are slashed.

“Cutting” and “Stopping” Are Different

There are two main approaches to reviewing IT budgets: “cutting” and “stopping.”

“Cutting” means optimizing wasteful duplication or excessive specifications. Examples include canceling unused SaaS subscriptions or resizing cloud instances.

“Stopping,” on the other hand, means postponing new projects or improvement investments. If this “stopping” becomes prolonged, it leads to system obsolescence and a decline in competitiveness.

What management should do is first thoroughly “cut” and minimize “stopping.” To achieve this, it’s necessary to classify current IT investments into “business IT,” “management IT,” and “administrative IT.”

Business IT: Protect the Engine of Growth

Business IT refers to systems directly linked to sales and customer acquisition. Examples include e-commerce site renovations, CRM feature additions, and marketing automation implementation.

Cutting the budget in this area directly reduces the productivity of sales teams and marketing departments. While costs may decrease in the short term, opportunity costs will swell in the medium to long term.

Specifically, before reducing licenses for CRM tools like HubSpot or Salesforce, visualize their actual usage. The first step is to review contract plans if there are unused features.

Management IT: Affects Decision-Making Accuracy

Management IT refers to systems that support management decisions and business reproducibility. Examples include BI tools (Tableau or Looker Studio), management control systems, and budget vs. actual management frameworks.

Cutting the budget in this area clouds management’s “vision.” Returning to intuition and experience-based management without data will certainly degrade the quality of decisions.

Especially for companies preparing for an IPO or considering fundraising, investment in management IT is indispensable. Investors and financial institutions value management that can explain itself with numbers.

Administrative IT: The Baseline for Stable Operations

Administrative IT covers areas related to system stability, security, and compliance. Examples include server maintenance, security measures, and backup operations.

Rather than “cutting” this area, the goal should be “efficiency.” For instance, reducing in-house server operating costs through cloud migration or outsourcing security measures to managed services are viable options.

However, reducing security investment to zero is fatal. Data shows that the average damage from ransomware attacks amounts to tens of millions of yen (approximately hundreds of thousands of USD). Recognize the risk that cutting preventive investment could lead to recovery costs many times higher.

Three Data Points to Visualize Before Cutting IT Budgets

For management to make correct decisions about IT budgets, the following three data points need to be visualized.

1. Usage and Costs for Each System

First, create a list of all current systems and their monthly costs. Surprisingly, you may find unused licenses or multiple tools with overlapping functions.

For example, you might be contracting both Asana and Trello as project management tools. Such overlaps are immediate candidates for consolidation.

2. System “Dependency” and “Replaceability”

Evaluate how essential each system is to operations. Organize whether operations would completely stop if a system went down, or if there are alternative methods.

For instance, accounting systems (like freee or Money Forward) are directly tied to invoice issuance and expense reimbursement, so dependency is very high. On the other hand, an internal newsletter tool, even if temporarily unavailable, has a limited impact on operations.

3. Measuring Return on Investment (ROI)

The ROI of IT investments cannot be measured solely by simple cost reduction effects. In addition to quantitative effects like increased sales, reduced work hours, and fewer errors, qualitative effects such as employee satisfaction and risk reduction must also be considered.

Measuring ROI for management IT investments is particularly challenging. However, there are numerous cases where improved decision-making speed and accuracy have contributed to business growth.

Shift from “Cutting” to “Choosing”

Reviewing IT budgets is not just an opportunity for cost reduction; it’s an ideal time to redefine management strategy.

Instead of thinking “what to cut,” think “what to focus investment on.” This perspective allows you to maximize the use of limited budgets.

For example, while competitors are holding back on IT investment, now is the chance to invest in enhancing your company’s competitive advantage. Data also shows that companies that invested aggressively during economic downturns made significant leaps during recovery periods.

Three Actions Management Should Take Now

Finally, here are three actions management should implement immediately.

1. Create an IT Investment Portfolio

Classify investments into business IT, management IT, and administrative IT, and visualize the current allocation. The ideal allocation varies depending on the company’s growth stage, but during a growth phase, the proportion of investment in business IT should be higher.

2. Clearly Communicate “Defense” and “Offense” Roles to the IT Department

If the IT department is only asked to cut costs, it will inevitably lean towards “defense.” When top management clearly commits to “offensive IT investment,” the IT department can also make proactive proposals.

3. Establish a Regular IT Investment Review Process

Create a system to review the effectiveness of IT investments quarterly, not just during the annual budget planning. It’s crucial to have a cycle where underperforming investments are reviewed early, and freed-up budgets are redirected to effective investments.

Summary: IT Budgets Reflect Management Decisions

IT budget cuts are a litmus test for how management views IT. Management that sees IT only as a “cost” will resort to blanket cuts. However, management that sees it as an “investment” will calmly distinguish between what to cut and what to keep.

Economic cycles are inevitable. Isn’t it time to confront the essence of IT investment to prepare for the next growth period?

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